• To establish strategy and policy direction for internal and external communications of Tanzania, including advertising, branding and image management
• To develop and implement brand management plans and ensure compliance across all businesses in Tanzania
• Define clear corporate communications and advertising strategies and programs to achieve brand objectives
• To provide oversight for corporate social responsibility strategy and programs

• Establish strategy and policy direction for internal and external communications and corporate relations in Tanzania, including publicity and public relations, advertising, branding and image management
• Articulate clear brand goals and objectives and provide leadership for global brand management
• Define and implement clear strategies to achieve brand goals
• Establish guidelines for and ensure compliance for brand standardization and quality control and audit
• Articulate clear program for corporate and product advertising
• Oversee corporate social responsibility strategy and project definition/execution including budget allocation and management
• Establish overall strategy and program for community relations
• Develop public relations and promotional strategies
• Oversee sustianability program and activities
• Manage corporate communications and branding budget
• Track brand/perception indicators against the groups brand goals and objectives
• Perform other functions as assigned by the Country Managing Director

• Minimum of 7 years cognate experience, with a minimum of 4 years in Marketing/Branding / public relations function
• Min of 2 years’ experience at senior management level

Skills / Competence Requirements

Required Knowledge, Skills and Abilities

• Country Managing Director