Brand Manager
Summary
Develop and execute brand plans that contribute to the delivery of business goals
Responsibilities
- Analyse data and brand performance analysis for insights & to articulate brand issues and opportunities
- Articulate goals & objectives consistent with the role of the brand
- Implements winning activity plans which deliver brand strategy and objectives & in line with creative platform
- Deliver, measure and evaluate activities which win in the market to optimise performance and marketing spend effectiveness
- Project management to deliver activation on time & on budget
- Clear communication of activities & execution standards to channel & sales
- Manage internal and external stakeholders and drive excitement for the brand and it's activities
Education and Qualifications
- Degree in Business, Marketing, Communication
Requirements
- Atleast 4 years of relevant experience in FMCG Industry.
Characteristics
- Strong written and verbal communications
- Good analytical and project management
- Good interpersonal skills to able to manage internal and external stakeholders
- Action and results oriented
Reporting To
Head of Marketing
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Alcoholic Beverages: 2 Years
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